NUTELLA CAFE
How do you launch the world’s first-ever Nutella Cafe in Chicago? You make nine whimsical interactive storefront displays to create buzz before opening day and tell the copywriter, “Not to hold back on the puns.”
How do you launch the world’s first-ever Nutella Cafe in Chicago? You make nine whimsical interactive storefront displays to create buzz before opening day and tell the copywriter, “Not to hold back on the puns.”